CEMEX
en
  • ES
About Us
  • Our History
    • ETHOS Line
  • Our COVID-19 Actions
  • Company Profile
  • Management Team
  • Ethics & Compliance
    • Ethics
    • Corporate Governance
    • Antitrust
    • Anti-Corruption
    • Information Retention
    • Insider Trading
    • Conflict Minerals
    • Anti-Money Laundering
    • Third Parties
  • Position Papers
CEMEX Go
  • Open CEMEX Go
  • Learning Hub
    • Preparing to Buy
    • User Management
    • Customer Information
    • Commercial Conditions
    • Order & Product Catalogue
    • Delivery Schedule
    • CEMEX Track
    • Invoices
    • Payments
  • Developer Center
  • Suggestions
  • FAQs
Investors
  • Reports
    • Reports
    • Reports Archive
    • SEC Filings
    • Financial Reports Excel
    • BMV Reports
    • Email Alerts
    • Investor Presentation
  • Financial Highlights
    • Faqs
    • Glossary
  • Stock Information
    • Stock Chart
    • Dividends
    • Capitalization Program
    • Direct Stock Purchase Plan
    • Equity Analysts
    • Corporate Action Announcement
  • Contact us
  • Debt Information
    • Corporate Structure
    • Maturity Profile
    • Credit Ratings
    • Debt Instruments
    • Subordinated Notes
    • Fixed Income Analysts
    • Sustainable Finance
  • Corporate Governance
    • Board of Directors
    • Management Team
    • Committees
    • Code of Ethics
    • By-laws
    • Sarbanes-Oxley Act
    • CEMEX and the NYSE
  • Events
    • All Events
    • Events 2022
    • Events 2023
Careers
Products & Services
  • Products
    • Cement
    • Aggregates
    • neogem
    • Ready-Mix Concrete
    • Related Products
  • Building Solutions
    • Buildings
    • Pavements
    • Green Building Services
  • Services
  • Trading
  • Urbanization Solutions
  • Global Contacts
  • Regenera
  • Vertua
    • Projects
Sustainability
  • Sustainability at CEMEX
    • Governance
    • Our Model
    • Net Value for Society
    • Stakeholder Engagement
    • Contribution to United Nations' SDGs
  • Social Impact
    • Social Impact Strategy
    • CEMEX UNITE Volunteering
    • People & Communities
    • Health & Safety
    • Practices & Stories
  • ESG Reporting Center
    • Material Priorities
    • Our 2030 Targets
    • Disclosure & Performance
    • Global Reports
    • Policies & Positions
  • Environmental Excellence
    • Air Quality
    • Water Optimization
    • Biodiversity Conservation
    • Circular Economy
  • Overview
  • Future in Action
    • Committed to Net-Zero CO2
    • Future in Action Targets
    • Future in Action Pillars
Suppliers
  • Sourcing Approach
    • Global Categories
    • Local Categories
    • Smart Innovation
    • Supplier of the Year
  • Responsible Suppliers
    • Code of Conduct when doing business with us
    • H&S Program for our contractors
    • Sustainability Program
    • Anti-Corruption
    • Anti-Money Laundering
    • Code of Ethics
    • Policies in other languages
  • Become a Supplier
    • Selection Process
  • Direct Line
    • Complaints
    • Contact Us
Media
  • Press Releases
    • Press Releases 2023
    • Press Releases 2022
    • Press Releases 2021
    • Press Releases 2020
    • Press Releases 2019
    • Press Releases 2018
    • Press Releases 2017
    • Press Releases 2016
  • Building Award
    • The Award
    • Winners
    • Jury
    • Book
    • "Lorenzo H. Zambrano" Prize
  • Social Media
  • Digital Innovation in Motion
About Us
  • Our History
  • Our COVID-19 Actions
  • Company Profile
  • Management Team
  • Ethics & Compliance
  • Position Papers
CEMEX Go
  • Open CEMEX Go
  • Learning Hub
  • Developer Center
  • Suggestions
  • FAQs
Investors
  • Reports
  • Financial Highlights
  • Stock Information
  • Contact us
  • Debt Information
  • Corporate Governance
  • Events
Careers
  • Overview
Products & Services
  • Products
  • Building Solutions
  • Services
  • Trading
  • Urbanization Solutions
  • Global Contacts
  • Regenera
  • Vertua
Sustainability
  • Sustainability at CEMEX
  • Social Impact
  • ESG Reporting Center
  • Environmental Excellence
  • Overview
  • Future in Action
Suppliers
  • Sourcing Approach
  • Responsible Suppliers
  • Become a Supplier
  • Direct Line
Media
  • Press Releases
  • Building Award
  • Social Media
  • Digital Innovation in Motion

Bayreuth's longest bar features exposed CEMEX concrete - Bayreuth's longest bar features exposed CEMEX concrete

Press Releases

Bayreuth's longest bar features exposed CEMEX concrete
  • Media
  • Press Releases
  • Press Releases

Bayreuth's longest bar features exposed CEMEX concrete

August 4, 2016

Within the historic walls of Gebrüder Maisel Brewery in Bayreuth, Liebesbier now offers guests unique craft beers and international dishes. (Photo: CEMEX Deutschland AG / Karsten Schubert)

 

The Gebrüder Maisel Brewery in Germany has opened a restaurant with an innovative concept and design. A high-performance, specialty CEMEX concrete played a central role in the bar design for the restaurant "Liebesbier," which means "Love Beer" in German.


In the northern Bavarian town of Bayreuth, Germany, the new Liebesbier Restaurant is a treat for visitors to the historic Gebrüder Maisel Brewery. With its brewing workshop, open bakery and in-house distillery, Liebesbier gives guests the opportunity to enjoy a variety of 115 beers. Beers flow from 21 taps along a bar that stretches 25 meters – the longest in the city – and the unique base of the bar consists of exposed concrete supplied by CEMEX.

"To achieve best exposed concrete results in the reproduction of the formwork texture, and to meet the requirements of our customer, we developed a recipe variant of an easily compactable CEMEX Concrete", explains Karsten Schubert, CEMEX Senior Manager of Product Technology, Ready Mix & Pumping in Germany.

This particular concrete is part of a family of easy-compacting concretes that CEMEX offers in Germany. It has a high resistance to water penetration and is thus ideal for construction projects that require water-proof components. There are also additional benefits that made it an excellent choice for Liebesbier: it’s distinguished by its high fine particle content and good flow properties.

With 21 beer taps along 25 meters of countertop, this bar is at the heart of the Liebesbier restaurant. Its base consists of exposed concrete surfaces with built-in ornaments and lettering. A high-performance specialty CEMEX concrete was used to achieve the texture and finish. (Photo: CEMEX Deutschland AG / Studio Thomas Köhler)

These properties were important to satisfy the client’s design requirements. The aim was to achieve a cavity-free concrete surface with a rough, wooden board texture that was created with formwork. Lettering and symbols would be depressed into the surface as negative spaces by inserting matrices into the formwork. The chosen concrete had to be resistant enough to avoid fractures at the edges when the inserted matrices were removed.

Schubert adds that, "This result could only be achieved with a flowing high-performance concrete adjusted for this special application. The close coordination with the formwork builders and processors prior to concreting brought the desired outcome, which was as the client had requested: The project manager of the construction project, Peter Glenk from Arthur Ingenieure GmbH, was impressed by our product, the design possibilities it offers, the delivery, and the product advice."

In addition to the specialty concrete, CEMEX also delivered around 1,500 cubic meters of various construction concretes for the Liebesbier project. The brewery's in-house construction department used these concretes to visibly reinforce and upgrade the historic brewery building in many places for its guests.

 

CEMEX is a global building materials company that provides high quality products and reliable service to customers and communities in more than 50 countries. Celebrating its 110th anniversary, CEMEX has a rich history of improving the well-being of those it serves through innovative building solutions, efficiency advancements, and efforts to promote a sustainable future.

  • Legal
  • Site Map
  • Careers
  • Privacy
  • © 2023 CEMEX S.A.B. de C.V.
This website uses cookies to deliver you a better experience. Using this website means you are okay with this. Please check our Privacy Statement for additional details. I understand.